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How To Use Google Search Console

Have you ever wondered how people find your website? Or have you ever asked yourself if your website's content is really worth investing time to making improvements? 

Thankfully there's one simple and powerful tool that we use with our clients. It helps them understand their search engine ranking and find new opportunities to connect with the right people and further their mission.

That tool is Google Search Console.

 

Soar Above Your Competitors

 

Now you've been introduced to the key metrics of Google Search Consoles Search Performance Analysis. We can now start talking about how to use this information for Search Engine Optimization. 

Opportunity Must Be Discovered and Taken

 

In Summation:

Google Search Console is an incredibly powerful tool. You can use it for search engine optimization and opportunity discovery. Through simple strategies, you can refine how people find your website and focus on key terms that can drive your business forward.

SEO Audit - EvenVision Style

 (10-15 minute read)

Search Engine Optimization (SEO), it's a large convoluted and messy term. But it doesn't need to be. In this post we're going to focus on a few key actionable items that provide the best returns. We will start with some of the typical questions we at EvenVision hear from clients, and follow it up with a basic audit and more holistic review. The sections will be broken up as:

Why should I have a newsletter?

With all our clients, those that have jumped on newsletter (email marketing) systems for sales and client relationship development have found much success from this outlet. We highly recommend developing a strategy to capitalize on newsletters as a means of connecting with past & future clients throughout the year, and distributing valuable information.

The following Article is broken down into these digestible bits:

What is SEO?

Does your site have good Search Engine Optimization (SEO)?

When somebody uses a search engine, roughly 50% will click on one of the top three organic (non-paid) results. The top result will get 31% of the clicks. Clearly, ranking near the top of the page is huge. But how do you increase your standing in search results?

The answer is Search Engine Optimization.

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